Head of EU Marketing
Help us drive growth of our rapidly expanding brand and become an integral part of a team that’s shaping the future of health and wellbeing.
ABOUT US
Ancient + Brave is a female founded, mission-driven wellness brand with an award-winning range of collagen, supplements and functional blends. Rooted in ancient wisdom and validated by science, our simple daily rituals support our community in nurturing whole body health.
Ancient + Brave has been recognised in The Sunday Times 100 fastest-growing private companies for three consecutive years - most recently placing 7th - and ranked 4th in the Oresa Retail Growth Index in 2025. It's a reflection of the quality of what we build, the community we serve, and the discipline with which we operate.
Social and environmental responsibility has always been at the heart of the business and woven into how we operate. We're a certified B Corp, a member of 1% for the Planet, and through the Made By Brave Foundation we direct 1%+ of all revenue to environmental and social causes.
As an equal-opportunity employer we are committed to an inclusive and diverse workplace culture, where we are brave, connected and intentional - and lead with integrity. Please find out more by reading our JEDI statement which can be found here.
We operate from beautiful head offices overlooking the river Ouse in Lewes, East Sussex.

THE ROLE
We are searching for a seasoned Head of Marketing to oversee two of our most important growth markets outside of the UK - Spain and Germany. This individual will work closely with the central global teams to set direction and lead the in market teams in the execution of world class omnichannel brand building as we scale into Europe.
Reporting directly to the Chief Brand and Creative Officer this person will be the connector between global strategy and in market teams, translating global need and bringing it to life in powerful, locally relevant and highly effective marketing plans which drive true brand engagement and accelerate growth. This is a role for a visionary, ambitious and creative marketer ready to bring the future of wellness to Europe.
WHAT YOU'LL DO
Own the EU marketing strategy
Interpret the global business plan into clear market level plans designed to deliver the business vision efficiently and effectively
Work in partnership with in market teams and cross functional omnichannel teams to translate marketing strategy into a high impact cross channel brand plan in Spain and Germany which builds brand strength and generates unreasonable demand
Ensure marketing is reflective of the core brand and vision but is translated with cultural fluency and impact in each market
Develop a deep understanding of the markets and identify and realise opportunities to unlock new growth in each.
Lead the in-market teams
Lead and develop established teams in Spain and Germany, setting the bar for the quality and ambition of their work
Work with global functions across talent, events, partnerships, PR and brand creative to create cohesive cross functional plans that come together as greater than the sum of their parts, ensuring the system works as one
Drive innovative thinking into market plans thinking smartly to use a finite budget to drive exceptional outcomes and to support omnichannel growth across retail, DTC and Amazon.
Select, brief and lead local agency partners, making them part of a high performing market teams aligned to the same goals
Create the conditions for brilliant people to do their best work everyday and help all of the team to grow in confidence, clarity and skill and build their careers as we build the brand
Turn brand activity into measurable demand, with a clear view of what is working in each market and why
Be the voice for Europe
Represent Spain and Germany at marketing leadership level, bringing market insight into global marketing decisions on brand, product and channel and working cross functionally with omnichannel leads to ensure a coherent plan.
Bring category, competitor and cultural intelligence from both markets into global rooms, not only taking our brand to market, but bringing market insight to the brand as inspiration
Work closely with global brand, digital, operations and retail teams so campaigns land as one brand across markets
WHO YOU ARE
To be successful in this role, you will need the following skills / knowledge / experience:
Fluent in Spanish or German (ideally both) you are able to converse and engage with the team, agencies, talent and work in language
A proven leader of marketing teams: you have demonstrable experience hiring, developing and retaining strong people who love being part of your team
Experience growing brands in international or non-home markets within high-growth businesses from the ground up.
A strong background in premium brand and lifestyle marketing, with sharp instincts for consumer behaviour and the evidence to back them
demonstrable success in DTC-led retail businesses, ideally within wellness, beauty or lifestyle
Deep experience with influencer and talent-led marketing, PR, partnerships and grassroots events
A clear and nuanced understanding of the needs of start up businesses and experience of delivering for them in their nascent stages of growth.
You are comfortable operating at leadership level: and adept at both representing the needs of your market and plan, you are a powerful team player but also able disagree well, and commit fully once decisions are made
Culturally fluent, you are able to represent a brand within a market (not changing a brand for a market), but you also understand cultural nuance, have an innate sense of the small tweaks that make an international brand feel welcome locally and are brilliant at enabling teams to unlock opportunities as a result
You are entrepreneurial, leading small teams powerfully and with confidence. Ambiguity does not slow you down, and you make things happen at pace in fast changing environments
You lead by raising ambition, and the people who have worked for you would say so
You are highly collaborative, with excellent communication and stakeholder management skills
Further, to truly thrive at Ancient + Brave you will need to embody the spirit of our brand and align with our company culture. For us that is a series of shared beliefs:
WE BELIEVE IN BRAVERY — We are: Courageous, Bold, Experimental
WE BELIEVE IN INTEGRITY — We are: Honest, Accountable, Ethical
WE BELIEVE IN CONNECTION — We are: Collaborative, Inclusive, Open
WE BELIEVE IN INTENTION — We are: Purposeful, Proactive, Focused

WAYS OF WORKING
We're a fast-paced scale-up and being together in person makes a real difference to how we collaborate and move the business forward. We've worked hard to make our riverside office an inviting and genuinely enjoyable place to be, and we're proud of the environment we've created for our team. Therefore, please only apply if you’re happy to commute to our HQ in Lewes, East Sussex on a full-time basis.
As part of being an equal-opportunity employer, we are committed to fostering an inclusive and diverse workplace culture. We embrace varied perspectives and encourage creativity that knows no bounds. While most of our roles are advertised as full-time, we are open to discussing part-time setup where appropriate.
If you require any reasonable adjustments to support you through the application or interview process, please don't hesitate to let us know.
We're not currently seeking recruitment support for this role.
WHY JOIN US
At Ancient + Brave you’ll find an engaging, collaborative and inclusive work environment where your talents will be nurtured, and your contributions valued.
Here's what joining us looks like:
We pay a discretionary bonus based on a mix of company performance and individual contributions and review our salaries annually.
Our Private Medical Insurance is designed to support your health and wellbeing, providing swift access to high-quality care whenever you need it most.
Our Medicash plan offers access to specialist consultations, 24/7 Virtual GP and health screenings as well as dental, optical and complementary therapies and access to confidential support via its EAP programme.
In addition to our regular annual holiday allowance of 25 days plus bank holidays, we also offer one Wellbeing day to use as needed.
Our pension contributions are ESG invested (so no pharma, weapons or other ethically questionable investments).
Our Mintago platform gives employees access to financial wellbeing advice and support as well as retail discounts and salary sacrifice schemes, which cover childcare, cycle to work, gym membership, groceries, electric vehicle and mobile/tech purchase.
We offer continuous training & professional development opportunities and our team members get to enjoy complimentary nutrition and meditation sessions in the office.
Our kitchen is fully stocked with the usual supplies as well as a limitless supply of A+B products (you also get 50% off on any product you wish to purchase).
We hold two social events a year to come together and connect in a meaningful way.
We provide all our team members with suitable laptop computers & headphones and our office is equipped with monitors, ergonomic chairs and sitting and standing desks.

- Department
- Marketing
- Locations
- Head Office